NoPhone

NoPhone is a company that manufactures a plastic object that resembles a smartphone. It was created as part of the backlash against smartphone addiction.[1][2][3] The company manufactures four different types, the NoPhone, NoPhone Zero, NoPhone Air, and NoPhone Selfie.[4][5] The solid bricks of plastic are marketed as being "completely toilet-bowl resistant."[6][7][8] The NoPhone was created in 2014 by Van Gould, Ingmar Larsen, and Ben Langeveld.[9] Larsen told ABC News:

"We wanted to make people aware of their addiction by creating a product that can be used for their addiction. It works as a placebo."[10]

NoPhone
Company typePrivately held company
FoundedOctober 14, 2014 (2014-10-14)
ProductsNoPhone Air, NoPhone Original, NoPhone Zero, NoPhone Selfie
Websitewww.thenophone.com

In 2016, the company pitched the product on the ABC TV program Shark Tank, but was unsuccessful.[11]

The NoPhone was developed by The NoPhone Team from New York. Crowdfunding via the Kickstarter.com site was used to finance the project. The requirement was US$5,000; however, with the participation of 915 people, more than $18,000 was raised within a month.[12]

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