I remember this usage from when I was in primary school, and I never adopted it. There are speakers, like me, for whom plus, minus and times are, in mathematics (the topic of my undergraduate degree), only the names of the operations +, -, and x. The corresponding verbs are add, subtract, and multiply.
For example, I’d say:
- To find the percentage, you multiply [not times] the ratio by 100.
- To find the mean, you add [not plus] the given n numbers together, then divide by n.
- To find the range, you subtract [not minus] the lowest number from the highest.
That said, if enough (influential) people start using plus, minus and times as verbs, then, as with every other language change, that will eventually come to be regarded as standard and, hence, correct. After all, if you can hammer with a hammer, and plough with a plough, why shouldn’t you be able to plus with a plus?