In UK English we use genericised trademarks in everyday speech, e.g.:
Could you hoover the carpet, please?
I've googled him
Was that your car they just announced on the tannoy?
I seem to recall there being a fancy, academic word for this "type" of word e.g. a something-onym.
Is there?
That is not a duplicate question in the slightest. This most definitely has not been answered.~ Actually, one of the lower down answers held the answer: Generonym! – Pod Feb 07 '20 at 15:16